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Apple will launch six major new products next week, here’s what’s coming

Apple’s biggest event of the year is just days away. September 9 will bring the “huge launch” new CEO John Ternus recently teased, with rumors indicating new iPhones, Apple Watch models, and AirPods are coming—and possibly more. Here are the six major products expected to debut.

iPhone

Apple paying 400% more for iPhone 18 Pro memory, says TrendForce | Render shows the upcoming model overlaid on a Liquid Glass '18' graphic

Apple has three new flagship iPhone models ready to be unveiled. Two iPhone 18 Pro models will headline the lineup, joined by the highly anticipated foldable iPhone Ultra.

  • iPhone 18 Pro: A20 Pro chip, major camera upgrades, new colors, smaller Dynamic Island
  • iPhone 18 Pro Max: Larger battery and more efficient for best battery life ever
  • iPhone Ultra: Apple’s first ever foldable iPhone

Apple Watch

Apple Watch is always a fixture of the September event, and this year we’re expecting two new models. Both should bring more powerful chips and health features, among other updates.

  • Apple Watch Ultra 4: New health sensors, design updates, and more
  • Apple Watch Series 12: Upgraded S-class chip, always-on heart monitor, ceramic option

AirPods

AirPods 5 are coming, making a sixth major new product to launch. Recent leaks indicated we might see AirPods with cameras debut in September, but per Mark Gurman, that product is coming in 2027 and only AirPods 5 will launch next week.

  • AirPods 5: Updated model with base and ANC variants, possibly new chip

Wildcard: Apple Home products

iPhone, Apple Watch, and AirPods are always safe bets for the September event. But rumors indicate they’ll likely be joined by several new Home products, including the long-awaited home hub with display.

  • HomePad / HomePod Touch: New home hub with 7-inch touch screen
  • HomePod mini 2: New chip, audio improvements, Siri AI
  • New Apple TV 4K: More powerful chip, Siri AI, updated Siri Remote

More Apple products that could launch, but likely won’t until October

Apple has several other products reportedly in the works that are expected to launch this fall, and thus could make September 9 appearances.

Though October debuts are more likely, we could see the MacBook UltraM6 MacBook ProM6 iMac, or OLED iPad mini make surprise appearances at the event. Other Home products are possible too, like a new full-size HomePod.