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Apple’s search for a major new campus has been going on for some time, with a wide range of potentially suitable locations to choose from. It’s been reported that Apple may have shortlisted two locations, in Northern Virginia and North Carolina, with the latter said to be the favorite, thanks to...

I write about technology's biggest companies Opinions expressed by Forbes Contributors are their own. This year Apple AAPL -0.18% will change its iPhone line-up dramatically. There will be three new models in three new sizes and - perhaps most surprisingly - some major price cuts. And now even Apple is...

One of the best reasons to buy a piece of Apple hardware, in my opinion, is the company’s history of protecting the privacy of its customers. Provided you're not a customer living in China. You may recall that, a while back, iOS users in China lost the ability to download most VPN...

As the sole gateway to putting software onto iOS devices, Apple’s App Store created $38.5 billion in revenue in 2017–and just shy of $10 billion in profits for Apple. Now, many of the software designers and developers behind much of that success are pushing back against Apple. A group of Apple...

Developers of iOS apps distributed in China have started to receive notifications from Apple that they are required to remove CallKit, a software UI framework for integrating VoIP calling services, from their apps. A post in an Apple developer forum last week recounts having an app rejected by Apple's app review...

GE, Apple and Exxon all have this one thing in common GE, Apple and Exxon all have this one thing in common 5:45 PM ET Fri, 18 May 2018 | 05:10 Dow stocks Apple, Exxon Mobil, Chevron and General Electric are trading well above their 50-day moving averages. They have something...

Apple has dropped the price of its USB-C to Lightning cable by $6 to $19; it previously sold for $25. The price cut comes amid rumors that this year’s iPhones could include a USB-C to Lightning cable in the box and finally move on from the old USB-A cable. Currently,...

Apple's iPhone X demand remains soft while the latest look into its services business growth proved "good not great," according to Nomura Instinet. Analysis of recent iPhone average selling prices — a key metric offering insight into the generations of iPhones being sold — implied a thinner mix of iPhone X...

Traditionally secretive Apple has been dropping tantalizing hints that that it may be ready to challenge tech rivals like Google, as well as automotive giants General Motors, Toyota and Ford, by developing its own autonomous vehicles. Now, Apple is quietly preparing to launch a small fleet of self-driving vehicles onto...

Months after the controversy made headlines and angered consumers, Samsung is only now getting around to trolling Apple for throttling iPhones. A new commercial tells the familiar tale of many Samsung ads: an iPhone user gradually becomes so fed up with Apple’s phone that they ultimately make the switch to...