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Low-cost MacBook production starting soon, possible $599 or $699 pricing
We learned back in June that Apple is working on a new entry-level MacBook, to be powered by the A18 Pro chip rather than an M-series processor. This would be the first time the company has ever offered a MacBook below $999.
A new supply-chain report says that the first stage of production is scheduled...
iPhone 17 Pro Max: Three new upgrades that could be hard to resist
In just one month, Apple will unveil its full iPhone 17 lineup. The brand new Air model will get a lot of attention, but Apple also has big changes coming for iPhone 17 Pro Max. I’m tentatively planning to buy a 17 Air, but there are three Pro Max features in particular that could make...
Here’s when ChatGPT integration within Apple Intelligence will use GPT-5
Earlier today, OpenAI announced GPT-5, its latest model to power ChatGPT. The new frontier model is a significant leap forward in a lot of areas. But when will ChatGPT integration within Apple Intelligence adopt it? That’s actually happening rather soon…
Using ChatGPT through Apple Intelligence is optional. If you allow Apple...
Rumor Replay: Apple Watch Ultra 3 screen size, iPhone 17 event date, more
This is Rumor Replay, a weekly column at 9to5Mac offering a quick rundown of the most recent Apple product rumors, with analysis and commentary. Today: Apple Watch Ultra 3’s screen bump, iPhone 17 event date, curious case leaks, an OLED MacBook Pro, and more. Here are this week’s Apple rumors.
Apple Watch Ultra 3...
Apple launches the ‘American Manufacturing Program,’ with a new $100B commitment to the US
Apple just announced a new “$100 billion commitment to America”, which includes plans to move the manufacturing of all of the cover glass for iPhone and Apple Watch to the U.S. Here are the details.
Apple’s investment in the U.S. to reach $600 billion over the next four years
As Apple investors...
iPhone 17 event scheduled for September 9, according to carrier documents
We’ve previously suggested Tuesday, September 9 as the most likely date for the iPhone 17 event, and a new report says that internal documents held by carriers confirms this.
That would mean pre-orders on September 12, shipping on September 19 …
Sep 9 had always looked likely
Back in July, we looked at what history could...
Apple now looking to rival ChatGPT with a new in-house ‘Answers’ team: report
According to the latest edition of Mark Gurman’s Power On newsletter, Apple has a new plan up its sleeve to rival the competition in the AI search space. This is a major pivot from Apple’s previous stance, where the company said it didn’t want to develop a chatbot.
Apple Intelligence has been off to...
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Over the years,...
iOS 18 vs iOS 26 compared: Here’s all the new app icons coming to your iPhone home screen
As well as a refreshed new look for system components like buttons and tabbars, the Liquid Glass redesign of iOS 26 also extends to app icons. For the first time since iOS 7, Apple has redrawn all of the system apps with new artwork. That means a whole new look...
Apple reports Q3 2025 earnings: $94.04 billion in revenue, up 10% (charts)
Apple just released its earnings report for fiscal Q3 2025 ended June 28. The company generated $94.04 billion in revenue, up 10% from the same quarter last year, and above the expected revenue of $89.22 billion. Here’s the full breakdown.
AAPL Q3 2025 earnings
Apple reported $1.57 earnings per share for Q3...